About Us

At Vitameenat, we believe wellness should be simple, consistent, and personal. Born in Denmark and brought to the UAE, our mission is to make daily health effortless through high-quality vitamin sachets — delivered straight to your door.

But we don’t stop at vitamins. We’re building a unique customer community, where your preferences, lifestyle, and health goals shape the experience. By listening to our customers, we refine and personalize each step of the journey — from tailored vitamin packs to practical health tips that fit seamlessly into everyday life. Because everyday counts. 

Fatima Kassem, a pharmaceutical expert with a Master's from the University of Copenhagen, founded Vitameenat with a passion for combining science and wellness.  With extensive experience in regulatory affairs and sales, she saw the need for vitamins that are not only effective but also convenient and safe for families.

Her vision is to provide the UAE community with high-quality, science-driven supplements that promote overall health and well-being.